Strategic engagement types.



Engaging with C-Level suite to articulate/confirm strategy and transformation needs and communicate a series of themes/areas of concern that need to be addressed to bring success. Articulation of a high-level plan for achieving success against stated goals.

The benefit to the client: External input and validation of strategic plans, sense-check, avoids confirmation bias, avoids political ‘post-truth’ approaches.


Thought Leadership

Researching and leading a wider discussion/presentation on a particular area of strategic significance to raise awareness and stimulate discussion.

The benefit to the client: Provides informed discussion, opportunity to think about what is possible.


Backward Mapping

After our client has identified their own client-facing strategy, they need help to identify the impacts of that strategy on the content supply chain. This engagement identifies strategic and tactical opportunities within the content supply chain (including people, process and technology) and results in the definition of a program of work to achieve the client-facing strategy.

The benefit to the client: Translation of defined strategy/goal to a tactical enabler, cut out noise from other sources (e.g., internal departments) with respect to how to achieve the goal.


Strategy Roadmap Alignment

An internal/external roadmap talks to development, marketing, sales, service, and other groups involved in making a product a success by getting buy-in/alignment from all stakeholders.

The benefit to the client: Describes the vision and strategy, provides a guiding document for executing the strategy, gets all stakeholders in alignment, facilitates discussion of options and scenario planning.


Benefits Mapping

Identifying the realizable benefit for any given feature request (via Epics and Stories), classifying them according to type, and organizing by theme. In this way, there is complete traceability of any given requested feature in the backlog to business benefits. Business owners can make informed decisions and have clearer ROI messaging as a result. Post-implementation assessment is also facilitated.

The benefit to the client: Capitalize on a business opportunity e.g. to fulfill a public need, or to solve an issue that the company is facing e.g. rising costs.


Change Management

It is the operational planning and execution for delivering and implementing programs of work by making them the new Business as Usual. It means ensuring those people (especially) and systems are ready, trained, properly prepared in order to use the outputs of any given project. In a program, it means the outputs of each project and with recognition to dependencies.

The benefit to the client: Gain from our wide experience, avoid costly problems, delays and interruptions to service. Management

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